if your business is based on cold calling how do you develop the personal level of information flow in the 3 part formula

Great call, tons of ideas and great content.
I missed the 1st call, can you send me that link also?

Thanks,
Doug

I'm curious about various ways to incentivise referrals. You spoke of rewarding well. How well? For that matter, how?

Jim and Travis,

Great call. Great action plan.

My question is how do you go about finding really commited, valuable people to work in KEY POSITIONS in your business?

Looking forward to the next call...

Travis, you did pronounce my name correctly.

Another excellent hour spent with you guys. I am very appreciative for the ideas, tips and suggestions that you and Jimmy have offered. You aren’t just saying go against the grain, you are offering reasons/explanations on why you should go against the grain. To quote from The Dip by Seth Godin, you are telling us to “push through the dip”. The dip is essentially “the wall” on getting more business. We need to stay away from the herd mentality and go on the path less followed.

Respectfully,
Joe Bartolotta
The Upfront Mortgage Broker
Theupfrontmortgagebroker.com

I missed the 7 day plan for overcoming a lack of peceived credibility. What is this plan?

Service businesses are easy to add value.
How do you work with retailers such as a shoe, clothing or jewelry store to add value.

In the first call, you mentioned not discounting
All stores have "sales" so discounts are normal

Great info- thanks again.
I would like to know about the perceived credibility. We are credible but we are new- we know we can deliver how do we 'show it' without selling it.

I was able to post in time to get the first link, can I still get it?

Also, as an employee of a company that does not do any marketing, how do I position myself as an expert and do other parts of your action plan as an individual?

Jimmy and Travis,

Another stellar call... love your preparation and excitement!

For the busy, non-technical savvy business owner,what tools do you use to mindmap or flow chart your marketing and sales systems?

From an ease of initial creation, flexibility to change and modify, and communicate with staff what have you used or had clients use effectively and efficiently?

Bonus if you recommend free or low-cost resources.

Thanks,

Walt

If you are brand new in your business /have no experience, how do you position yourself as an expert? Since you have no history behind you (yet), what techniques can you use to build that credibility and "expert" tag? Like / know / trust.

Great job guys.........Simon.

Great call, Time well spent!

Can you guys provide some ideas on lead response and follow up. Responding to quickly makes you look like a beggar, too slow and you seem indifferent. You can also look like a dog chasing a car, when he catches it what does he do with it?
Positioning appears to be the key but what is the right approach.

Great call. I learned much and feel validated for what I'm doing right. You guys are great coaches.Putting in systems and keeping them in is the hardest for me.

Melanie Stokes

I've worked on an elevator speech for my practice. This would appear in principle to be not much different from a "gravitational positioning statement." Is there a difference that I have missed?
Or am I perhaps blowing it with my 'elevator speech?'

Are you going to cover 7 day plan to overcome a lack of perceived credibility?

Very interesting stuff! I would like to see you expand more on #7-create a concise and compelling gravitation positioning statement. Can't wait for the next call

Great information especially on staying away from herd mentality and the sky is falling concerns that trap many.

Are you going to cover 7 day plan for overcoming lack of perceived credibility? Today was eye opening.

Travis and Jimmy, Great call again, unfortunately, I was called away 23 minutes into the call and when I got back it was too late. So, I'm looking forward to the call recording.
BTW- I am trying to position myself as the expert by submitting articles through SubmitYourArticles.com. Any other suggestions on how to position myself as the expert?
Thanks, Hal Hoadley

I am planning to start a water purification business. I am interested in knowing more about the various ways to provide incentatives for referrals. I appreciate both calls as they have been very informative and inspirational.